Twitter makes it absolutely easy for brands and businesses to connect with their customers. The microblogging platform may not be enjoying the best of times these days—partly to do with not being able to handle troll and harassment, however, it still remains a top gun when it comes to engaging with customers. Brands enjoy using Twitter for a lot of reasons, and your business can get in the mix as well.
Getting customers is even as difficult as getting them to remain loyal to your brand. If you want them to keep coming back and not switch loyalty, then your customer support service has to be top notch. Here are 5 ways to use Twitter for customer support:
#1. Add a Twitter “Provide Support” Badge to Your Profile
According to Social Bakers, brands were asked close to 22 million questions on social media Twitter and Facebook in 2014. Every customer is unique, and expects your brand to have a contact point where his complaints can be resolved. With a Twitter a dedicated badge for providing support to customers, you never know how fast your business can grow within a short time.
#2. Add Enthusiasm To How You Respond To People
Add spark to how you respond to people on Twitter; treat every customer/follower like he is a king. Remember to put out the right words, and let the person you are engaging on the platform know how important he is. Give life to your tweets, give your customers the feeling they need to be confident in your brand.
#3. Always Check Your Twitter Account To Respond To Potential Customers
Always keep in touch with your customers on Twitter by checking for questions, and be prepared to respond appropriately. Where and when possible, always check your Twitter account at least twice daily to respond to potential customers.
#4. Use More of Direct Message To Resolve Issues
Customers like it when their queries are handled privately without being exposed to unnecessary publicity. A customer will most likely have confidence in your business when his privacy can be guaranteed online. Learn to use Twitter’s Direct Message, which currently has no character limit and is more private. It is more secure and safer to move a conversation with a customer to DM when it involves personal details, and other sensitive information.
#5. Provide Important and Regular Tips To Your Followers
By providing regular and useful tips/information to your customers/followers, it is easier to get issues solved before they get out of hand. If your business is money-related, you can send out regular tweets to customers about how to keep personal details secure online. You can achieve this by constantly investing your time researching techniques and gathering information that will in turn be useful to your customers.
Businesses and brands are finding more ways to keep customers satisfied, and the least you can do these days is make things work. Never underestimate the power of keeping using Twitter to make your customers happy and satisfied.