3 Best Practices to Crop Videos for Social Media
If you are going to upload videos to social media, odds are you will need to crop them at some point or other. Actually cropping videos is normally easy enough in itself, but the manner in which you go about it can make a big difference to how your videos turn out.
To ensure that your social media videos end up looking the way that you want them to, there are a few best practices that you should try to practice when cropping videos for social media:
Always define the aspect ratio
The main reason that social media videos are cropped is to make sure they are the right aspect ratio for the platform they’ll be uploaded to. That in turn will ensure that they don’t look stretched or have black bars around them after they are uploaded.
Seeing as that is the case, the best place to start is by defining the aspect ratio that you want to use. Typically on social media you will want to either use the standard HD widescreen aspect ratio (16:9), the square aspect ratio (1:1), or the vertical aspect ratio (9:16).
Do not crop out too much from the video
One of the most important rules of cropping videos is you should avoid cropping out too much. As much as cropping can be a useful way to get rid of the parts of the video that you don’t want, the more you crop out from your video the lower its resolution will be.
Ideally it is best if you crop to a frame that is the largest possible based on the aspect ratio that you want the video to have. It may help to use an aspect ratio calculator to determine the resolution of the frame, and the only exception to that is if you recorded in a much higher resolution is required.
Keep the original video
After you crop the video be sure that you don’t save over the original, or discard it after you upload it to social media. At some point or other you may need to crop the video again to a different aspect ratio for another social media platform, or for some other reason.
If you store the original, you can use it to crop and create any future versions of the video that you require. However if you do not you’ll have to crop the version that you already cropped – which will limit your options and affect the quality of the video.
Keep these best practices in mind when you crop the next video for your social media needs. Also, using a video cropping app can go a long way, for example, you could use the crop video web app which makes video cropping and editing very simple and effective.
All said and done your goal should be to crop your videos for social media without affecting their quality too much. The best practices listed above will enable you to do that, so be sure to take advantage of them.